Privacy Policy

1. Privacy at a Glance

General Information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to personally identify you. For detailed information on data protection, please refer to our privacy policy set out below this text.

Data Collection on This Website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. You can find the operator's contact details in the "Notice Regarding the Responsible Party" section of this privacy policy.

How do we collect your data?

Some of your data is collected when you provide it to us. This may, for example, be data you enter into a contact form.

Other data is collected automatically, or after you have given your consent, by our IT systems when you visit the website. This is primarily technical data (e.g., internet browser, operating system, or the time the page was accessed). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Some of the data is collected to ensure the website is provided without errors. Other data may be used to analyze how you use our website.

What rights do you have regarding your data?

You have the right at any time to obtain free information about the origin, recipients, and purpose of your stored personal data. You also have the right to request the correction or deletion of this data. If you have given consent to data processing, you may revoke that consent at any time with effect for the future. You also have the right, under certain circumstances, to request that the processing of your personal data be restricted. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.

You may contact us at any time regarding this or any other questions you have about data protection.

Analytics Tools and Third-Party Tools

When you visit this website, your browsing behavior may be statistically analyzed. This is done primarily using what are known as analytics programs.

Detailed information on these analytics programs can be found in the privacy policy below.

2. Hosting

We host the content of our website with the following provider:

External Hosting

This website is hosted externally. The personal data collected on this website is stored on the servers of the hosting provider(s). This may primarily include IP addresses, contact requests, meta and communication data, contract data, contact details, names, website access data, and other data generated by a website.

External hosting is carried out for the purpose of fulfilling our contractual obligations toward our prospective and existing customers (Art. 6(1)(b) GDPR) and in the interest of a secure, fast, and efficient provision of our online offering by a professional provider (Art. 6(1)(f) GDPR). Where corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) of the German Telecommunications and Digital Services Data Protection Act (TTDSG), insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

Our hosting provider(s) will only process your data to the extent necessary to fulfill its service obligations and will follow our instructions with respect to this data.

We use the following hosting provider(s):

Netlify, Inc.
44 Montgomery Street Suite 300
San Francisco
California 94104

3. General Information and Mandatory Notices

Data Protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with statutory data protection regulations and this privacy policy.

When you use this website, various pieces of personal data are collected. Personal data is data that can be used to personally identify you. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

Please note that data transmitted over the internet (e.g., via email) may be subject to security vulnerabilities. Complete protection of data against access by third parties is not possible.

Notice Regarding the Responsible Party

The party responsible for data processing on this website is:

[Full name or complete business name of the website operator, together with the complete address]

Phone: [Phone number of the responsible party]
Email: [Email address of the responsible party]

The responsible party is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data (such as names, email addresses, or similar).

Storage Period

Unless a more specific storage period is stated within this privacy policy, your personal data will remain with us until the purpose for its processing no longer applies. If you assert a valid request for deletion or revoke your consent to data processing, your data will be deleted, unless we have other legally permissible grounds for storing your personal data (e.g., retention periods required under tax or commercial law); in the latter case, deletion will take place once these grounds no longer apply.

General Information on the Legal Basis for Data Processing on This Website

If you have consented to data processing, we process your personal data on the basis of Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR, where special categories of data are processed pursuant to Art. 9(1) GDPR. In the case of explicit consent to the transfer of personal data to third countries, data processing is additionally carried out on the basis of Art. 49(1)(a) GDPR. If you have consented to the storage of cookies or to access to information on your device (e.g., via device fingerprinting), data processing is additionally carried out on the basis of Section 25(1) TTDSG. Consent can be revoked at any time. Where your data is required for the performance of a contract or to carry out pre-contractual measures, we process your data on the basis of Art. 6(1)(b) GDPR. We also process your data where this is necessary to fulfill a legal obligation, on the basis of Art. 6(1)(c) GDPR. Data processing may further be carried out on the basis of our legitimate interest pursuant to Art. 6(1)(f) GDPR. Information on the relevant legal basis applicable in each individual case is provided in the following sections of this privacy policy.

Notice Regarding Data Transfers to the USA and Other Third Countries

Among other things, we use tools from companies based in the USA or other third countries that are not considered safe under data protection law. If these tools are active, your personal data may be transferred to and processed in these third countries. We would like to point out that no level of data protection comparable to that in the EU can be guaranteed in these countries. For example, US companies are obligated to hand over personal data to security authorities without you, as the data subject, being able to take legal action against this. It therefore cannot be ruled out that US authorities (e.g., intelligence agencies) may process, analyze, and permanently store your data located on US servers for surveillance purposes. We have no influence over these processing activities.

Withdrawal of Your Consent to Data Processing

Many data processing operations are only possible with your express consent. You may withdraw consent you have already given at any time. The lawfulness of any data processing carried out prior to your withdrawal remains unaffected.

Right to Object to the Collection of Data in Special Cases and to Direct Marketing (Art. 21 GDPR)

IF THE PROCESSING OF YOUR PERSONAL DATA IS BASED ON ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, TO THE PROCESSING OF YOUR PERSONAL DATA; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA CONCERNED, UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21(1) GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH MARKETING; THIS ALSO APPLIES TO PROFILING, TO THE EXTENT THAT IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION PURSUANT TO ART. 21(2) GDPR).

Right to Lodge a Complaint with the Competent Supervisory Authority

In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the member state of their habitual residence, place of work, or the place of the alleged violation. This right to lodge a complaint exists without prejudice to any other administrative or judicial remedy.

Right to Data Portability

You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a commonly used, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done to the extent technically feasible.

Right to Access, Erasure, and Rectification

Within the scope of applicable statutory provisions, you have the right at any time to free information about your stored personal data, its origin and recipients, and the purpose of the data processing, and, where applicable, a right to rectification or erasure of this data. You may contact us at any time regarding this or any other questions on the subject of personal data.

Right to Restriction of Processing

You have the right to request that the processing of your personal data be restricted. You may contact us at any time to do so. The right to restriction of processing exists in the following cases:

If you dispute the accuracy of personal data we have stored about you, we generally need time to verify this. For the duration of this review, you have the right to request that the processing of your personal data be restricted.
If the processing of your personal data was/is unlawful, you may request the restriction of data processing instead of its erasure.
If we no longer need your personal data but you need it to establish, exercise, or defend legal claims, you have the right to request that the processing of your personal data be restricted instead of erased.
If you have objected pursuant to Art. 21(1) GDPR, a balancing of your interests and ours must be carried out. As long as it has not yet been determined whose interests prevail, you have the right to request that the processing of your personal data be restricted.

If you have restricted the processing of your personal data, this data may – aside from being stored – only be processed with your consent, or for the establishment, exercise, or defense of legal claims, or for the protection of the rights of another natural or legal person, or for reasons of important public interest of the European Union or of a member state.

SSL/TLS Encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries you send to us as the site operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the fact that the browser's address bar changes from "http://" to "https://" and by the lock icon displayed in your browser's address bar.

If SSL or TLS encryption is enabled, the data you transmit to us cannot be read by third parties.

Encrypted Payment Transactions on This Website

If, following the conclusion of a contract subject to a fee, you are obligated to provide us with your payment details (e.g., account number for a direct debit authorization), this data is required to process the payment.

Payment transactions using common payment methods (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the browser's address bar changes from "http://" to "https://" and by the lock icon displayed in your browser's address bar.

With encrypted communication, the payment data you transmit to us cannot be read by third parties.

Objection to Promotional Emails

We hereby object to the use of contact details published within the scope of our legal notice ("Impressum") obligation for the purpose of sending unsolicited advertising and information materials. The operators of these pages expressly reserve the right to take legal action in the event of unsolicited advertising material being sent, such as spam emails.

4. Data Collection on This Website

Cookies

Our website uses so-called "cookies." Cookies are small data packages and cause no damage to your device. They are stored either temporarily for the duration of a session (session cookies) or permanently (persistent cookies) on your device. Session cookies are automatically deleted at the end of your visit. Persistent cookies remain stored on your device until you delete them yourself or they are automatically deleted by your web browser.

Cookies may originate from us (first-party cookies) or from third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain services offered by third-party companies within websites (e.g., cookies for processing payment services).

Cookies serve various functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g., the shopping cart function or the display of videos). Other cookies may be used to evaluate user behavior or for advertising purposes.

Cookies that are required to carry out the electronic communication process, to provide certain functions you have requested (e.g., for the shopping cart function), or to optimize the website (e.g., cookies to measure the web audience) (necessary cookies) are stored on the basis of Art. 6(1)(f) GDPR, unless another legal basis is stated. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies and comparable recognition technologies has been requested, processing is carried out exclusively on the basis of this consent (Art. 6(1)(a) GDPR and Section 25(1) TTDSG); this consent can be revoked at any time.

You can configure your browser to notify you whenever cookies are set, to allow cookies only in individual cases, to exclude the acceptance of cookies for certain cases or generally, and to enable automatic deletion of cookies when the browser is closed. Disabling cookies may limit the functionality of this website.

Which cookies and services are used on this website can be found in this privacy policy.

Consent Management with Cookiebot

Our website uses Cookiebot's consent technology to obtain your consent to the storage of certain cookies on your device, or to the use of certain technologies, and to document this in a manner compliant with data protection law. The provider of this technology is Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark (hereinafter "Cookiebot").

When you access our website, a connection is established to Cookiebot's servers in order to obtain your consent and other declarations regarding cookie use. Cookiebot then stores a cookie in your browser so that the consents you have given, or their withdrawal, can be matched to you. The data collected in this way is stored until you ask us to delete it, you delete the Cookiebot cookie yourself, or the purpose for storing the data no longer applies. Mandatory statutory retention obligations remain unaffected.

Cookiebot is used to obtain the legally required consents for the use of cookies. The legal basis for this is Art. 6(1)(c) GDPR.

Contact Form

If you send us inquiries via the contact form, the information you provide in the inquiry form, including the contact details you provide there, will be stored by us for the purpose of processing your inquiry and in case we have follow-up questions. We do not share this data without your consent.

This data is processed on the basis of Art. 6(1)(b) GDPR, provided your inquiry relates to the performance of a contract or is necessary for carrying out pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective handling of inquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR), if this has been requested; consent can be revoked at any time.

The data you enter in the contact form remains with us until you ask us to delete it, you withdraw your consent to its storage, or the purpose for storing it no longer applies (e.g., once your inquiry has been fully processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.

Inquiries by Email, Phone, or Fax

If you contact us by email, phone, or fax, your inquiry, including all resulting personal data (name, inquiry), will be stored and processed by us for the purpose of handling your request. We do not share this data without your consent.

The data you send us via contact inquiries remains with us until you ask us to delete it, you withdraw your consent to its storage, or the purpose for storing it no longer applies (e.g., once your request has been fully processed). Mandatory statutory provisions – in particular statutory retention periods – remain unaffected.

Calendly

Our website gives you the option to schedule appointments with us. We use the "Calendly" tool for appointment booking. The provider is Calendly LLC, 271 17th St NW, 10th Floor, Atlanta, Georgia 30363, USA (hereinafter "Calendly").

To book an appointment, you enter the requested information and your preferred appointment time into the form provided. The information you enter is used to plan, carry out, and, where applicable, follow up on the appointment. Your appointment data is stored on our behalf on Calendly's servers; you can view Calendly's privacy policy here: https://calendly.com/de/pages/privacy.

The data you enter remains with us until you ask us to delete it, you withdraw your consent to its storage, or the purpose for storing it no longer applies. Mandatory statutory provisions – in particular retention periods – remain unaffected.

The legal basis for this data processing is Art. 6(1)(f) GDPR. The website operator has a legitimate interest in enabling prospective clients and customers to schedule appointments as simply as possible. Where corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TTDSG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

The transfer of data to the USA is based on the European Commission's Standard Contractual Clauses. Details can be found here: https://calendly.com/pages/dpa.

Google Calendar

Our website gives you the option to schedule appointments with us. We use Google Calendar for scheduling. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter "Google").

To book an appointment, you enter the requested information and your preferred appointment time into the form provided. The information you enter is used to plan, carry out, and, where applicable, follow up on the appointment. Your appointment data is stored on our behalf on Google Calendar's servers; you can view its privacy policy here: https://policies.google.com/privacy.

The legal basis for this data processing is Art. 6(1)(f) GDPR. The website operator has a legitimate interest in enabling prospective clients and customers to schedule appointments as simply as possible. Where corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TTDSG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., for device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

The transfer of data to the USA is based on the European Commission's Standard Contractual Clauses. Details can be found here: https://workspace.google.com/terms/dpa_terms.html and here https://cloud.google.com/terms/sccs.

Registration on This Website

You can register on this website in order to use additional functions on the site. We only use the data entered for this purpose to use the respective offer or service for which you registered. The mandatory information requested during registration must be provided in full. Otherwise, we will decline the registration.

For important changes, such as to the scope of our offering, or in the case of technically necessary changes, we use the email address provided at registration to notify you.

The data entered during registration is processed for the purpose of carrying out the user relationship established through the registration and, where applicable, to initiate further contracts (Art. 6(1)(b) GDPR).

Data collected during registration will be stored by us for as long as you remain registered on this website and will be deleted afterward. Statutory retention periods remain unaffected.

5. Social Media

Facebook

This website integrates elements of the Facebook social network. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.

An overview of the Facebook social media elements can be found here: https://developers.facebook.com/docs/plugins/?locale=de_DE.

If the social media element is active, a direct connection is established between your device and Facebook's server. This gives Facebook the information that you visited this website with your IP address. If you click the Facebook "Like" button while logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. Please note that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it is used by Facebook. Further information on this can be found in Facebook's privacy policy at: https://de-de.facebook.com/privacy/explanation.

Where consent has been obtained, use of the above-mentioned service is carried out on the basis of Art. 6(1)(a) GDPR and Section 25 TTDSG. Consent can be revoked at any time. Where no consent has been obtained, use of the service is based on our legitimate interest in achieving the greatest possible visibility on social media.

Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are joint controllers for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. Any processing carried out by Facebook after the data has been forwarded is not part of this joint responsibility. The obligations incumbent on us jointly are set out in an agreement on joint processing. You can find the text of this agreement at: https://www.facebook.com/legal/controller_addendum. Under this agreement, we are responsible for providing the data protection information when using the Facebook tool and for the data-protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of Facebook's products. Data subject rights (e.g., requests for information) regarding data processed by Facebook can be asserted directly with Facebook. If you assert your data subject rights with us, we are obligated to forward these to Facebook.

The transfer of data to the USA is based on the European Commission's Standard Contractual Clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://de-de.facebook.com/help/566994660333381 and https://www.facebook.com/policy.php.

Twitter

This website integrates functions of the Twitter service. These functions are provided by Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland.

If the social media element is active, a direct connection is established between your device and Twitter's server. This gives Twitter information about your visit to this website. By using Twitter and the "Re-Tweet" function, the websites you visit are linked to your Twitter account and made known to other users. Please note that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it is used by Twitter. Further information on this can be found in Twitter's privacy policy at: https://twitter.com/de/privacy.

The transfer of data to the USA is based on the European Commission's Standard Contractual Clauses. Details can be found here: https://gdpr.twitter.com/en/controller-to-controller-transfers.html.

You can change your privacy settings on Twitter in your account settings at https://twitter.com/account/settings.

Instagram

This website integrates functions of the Instagram service. These functions are provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

If the social media element is active, a direct connection is established between your device and Instagram's server. This gives Instagram information about your visit to this website.

If you are logged into your Instagram account, you can link the content of this website to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to this website with your user account. Please note that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it is used by Instagram.

Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook or Instagram, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are joint controllers for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook or Instagram. Any processing carried out by Facebook or Instagram after the data has been forwarded is not part of this joint responsibility. The obligations incumbent on us jointly are set out in an agreement on joint processing. You can find the text of this agreement at: https://www.facebook.com/legal/controller_addendum. Under this agreement, we are responsible for providing the data protection information when using the Facebook or Instagram tool and for the data-protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of the Facebook and Instagram products. Data subject rights (e.g., requests for information) regarding data processed at Facebook or Instagram can be asserted directly with Facebook. If you assert your data subject rights with us, we are obligated to forward these to Facebook.

The transfer of data to the USA is based on the European Commission's Standard Contractual Clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://help.instagram.com/519522125107875 and https://de-de.facebook.com/help/566994660333381.

Further information can be found in Instagram's privacy policy: https://instagram.com/about/legal/privacy/.

6. Analytics Tools and Advertising

Google Tag Manager

We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager is a tool that lets us embed tracking or statistics tools and other technologies on our website. Google Tag Manager itself does not create user profiles, does not store cookies, and does not perform any independent analyses. It merely manages and serves the tools integrated through it. However, Google Tag Manager does record your IP address, which may also be transmitted to Google's parent company in the United States.

The use of Google Tag Manager is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the fast and straightforward integration and management of various tools on its website. Where corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TTDSG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads allows us to display advertisements in the Google search engine or on third-party websites when a user enters certain search terms into Google (keyword targeting). Targeted advertisements can also be displayed based on user data available at Google (e.g., location data and interests) (audience targeting). As the website operator, we can evaluate this data quantitatively, for example by analyzing which search terms led to our advertisements being displayed and how many advertisements led to corresponding clicks.

Use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TTDSG. Consent can be revoked at any time.

The transfer of data to the USA is based on the European Commission's Standard Contractual Clauses. Details can be found here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.

Google AdSense (Non-Personalized)

This website uses Google AdSense, a service for embedding advertisements. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

We use Google AdSense in "non-personalized" mode. Unlike the personalized mode, advertisements are therefore not based on your past user behavior, and no user profile is created about you. Instead, so-called "contextual information" is used to select the ads displayed. The advertisements selected are then based, for example, on your location, the content of the website you are on, or your current search terms. You can find out more about the differences between personalized and non-personalized targeting with Google AdSense here: https://support.google.com/adsense/answer/9007336.

Please note that even when using Google AdSense in non-personalized mode, cookies or comparable recognition technologies (e.g., device fingerprinting) may still be used. According to Google, these are used to combat fraud and abuse.

Use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TTDSG. Consent can be revoked at any time.

The transfer of data to the USA is based on the European Commission's Standard Contractual Clauses. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

You can adjust your advertising settings yourself in your user account. To do so, click the following link and log in: https://adssettings.google.com/authenticated.

Further information on Google's advertising technologies can be found here: https://policies.google.com/technologies/ads and https://www.google.de/intl/de/policies/privacy/.

Google Ads Remarketing

This website uses the functions of Google Ads Remarketing. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads Remarketing allows us to assign people who interact with our online offering to certain target groups, in order to subsequently show them interest-based advertising within the Google advertising network (remarketing or retargeting).

Furthermore, the advertising audiences created with Google Ads Remarketing can be linked with Google's cross-device functions. In this way, interest-based, personalized advertising messages that were tailored to you based on your previous usage and browsing behavior on one device (e.g., mobile phone) can also be displayed on another of your devices (e.g., tablet or PC).

If you have a Google account, you can object to personalized advertising at the following link: https://www.google.com/settings/ads/onweb/.

Use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TTDSG. Consent can be revoked at any time.

Further information and the data protection provisions can be found in Google's privacy policy at: https://policies.google.com/technologies/ads?hl=de.

Audience Building with Customer Match

For audience building, we use, among other things, Google Ads Remarketing's Customer Match feature. Here, we provide certain customer data (e.g., email addresses) from our customer lists to Google. If those customers are Google users and are logged into their Google account, they will be shown matching advertising messages within the Google network (e.g., on YouTube, in Gmail, or in the search engine).

Google Conversion Tracking

This website uses Google Conversion Tracking. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google Conversion Tracking, Google and we can determine whether a user has carried out certain actions. For example, we can evaluate which buttons on our website were clicked and how often, and which products were viewed or purchased particularly frequently. This information is used to compile conversion statistics. We learn the total number of users who clicked on our advertisements and which actions they took. We do not receive any information that would allow us to personally identify the user. Google itself uses cookies or comparable recognition technologies for identification purposes.

Use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TTDSG. Consent can be revoked at any time.

More information on Google Conversion Tracking can be found in Google's privacy policy: https://policies.google.com/privacy?hl=de.

Google DoubleClick

This website uses functions of Google DoubleClick. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland, (hereinafter "DoubleClick").

DoubleClick is used to display interest-based advertisements to you across the entire Google advertising network. With the help of DoubleClick, advertisements can be targeted to the interests of the respective viewer. For example, our advertisements may appear in Google search results or in advertising banners connected to DoubleClick.

To display interest-based advertising to users, DoubleClick needs to recognize the respective viewer and be able to associate the websites they have visited, their clicks, and other information about their user behavior with them. For this purpose, DoubleClick uses cookies or comparable recognition technologies (e.g., device fingerprinting). The information collected is combined into a pseudonymous user profile in order to display interest-based advertising to the relevant user.

Use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TTDSG. Consent can be revoked at any time.

Further information on ways to object to the advertisements displayed by Google can be found at the following links: https://policies.google.com/technologies/ads and https://adssettings.google.com/authenticated.

Meta Pixel (formerly Facebook Pixel)

This website uses the Facebook/Meta visitor action pixel for conversion measurement. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.

This makes it possible to track the behavior of site visitors after they have been redirected to the provider's website by clicking on a Facebook advertisement. This allows the effectiveness of Facebook advertisements to be evaluated for statistical and market research purposes and future advertising measures to be optimized.

The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of users. However, the data is stored and processed by Facebook, so a connection to the respective user profile is possible, and Facebook may use the data for its own advertising purposes, in accordance with Facebook's data usage policy (https://de-de.facebook.com/about/privacy/). This enables Facebook to place advertisements both on and off Facebook. This use of the data cannot be influenced by us as the site operator.

Use of this service is based on your consent pursuant to Art. 6(1)(a) GDPR and Section 25(1) TTDSG. Consent can be revoked at any time.

The transfer of data to the USA is based on the European Commission's Standard Contractual Clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

Facebook's privacy notices contain further information on protecting your privacy: https://de-de.facebook.com/about/privacy/.

You can also disable the "Custom Audiences" remarketing feature in the ad settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged into Facebook.

If you do not have a Facebook account, you can disable Facebook's usage-based advertising on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.

7. Plugins and Tools

YouTube with Extended Privacy Mode

This website embeds videos from the YouTube website. The operator of the pages is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

We use YouTube in extended privacy mode. According to YouTube, this mode means that YouTube does not store any information about visitors to this website before they watch the video. However, extended privacy mode does not necessarily rule out the sharing of data with YouTube partners. For instance, regardless of whether you watch a video, YouTube establishes a connection to the Google DoubleClick network.

As soon as you start a YouTube video on this website, a connection to YouTube's servers is established. This tells the YouTube server which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.

Furthermore, after starting a video, YouTube may store various cookies on your device or use comparable recognition technologies (e.g., device fingerprinting). In this way, YouTube can obtain information about visitors to this website. This information is used, among other things, to compile video statistics, improve user-friendliness, and prevent fraud attempts.

Further data processing operations may be triggered after a YouTube video is started, over which we have no control.

The use of YouTube is in the interest of presenting our online offerings in an appealing way. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. Where corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TTDSG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

Further information on data protection at YouTube can be found in its privacy policy at: https://policies.google.com/privacy?hl=de.

Google Fonts (Local Hosting)

This site uses so-called Google Fonts, provided by Google, for the uniform display of typefaces. Google Fonts are installed locally. No connection to Google's servers is established in the process.

Further information on Google Fonts can be found at https://developers.google.com/fonts/faq and in Google's privacy policy: https://policies.google.com/privacy?hl=de.

Google Maps

This site uses the Google Maps mapping service. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

To use the functions of Google Maps, it is necessary to store your IP address. This information is generally transmitted to a Google server in the USA and stored there. The provider of this site has no influence over this data transfer. When Google Maps is activated, Google may use Google Fonts for the purpose of uniform font display. When you access Google Maps, your browser loads the required web fonts into your browser cache in order to display text and fonts correctly.

The use of Google Maps is in our interest in presenting our online offerings in an appealing manner and making the locations we specify on the website easy to find. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. Where corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TTDSG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

The transfer of data to the USA is based on the European Commission's Standard Contractual Clauses. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

More information on how user data is handled can be found in Google's privacy policy: https://policies.google.com/privacy?hl=de.

Zapier

We have integrated Zapier into this website. The provider is Zapier Inc., Market St. #62411, San Francisco, CA 94104-5401, USA (hereinafter Zapier).

Zapier allows us to connect various functions, databases, and tools to our website and synchronize them with one another. This makes it possible, for example, to automatically publish content we post on our website to our social media channels, or to export content from marketing and analytics tools. Depending on the functionality, Zapier may also collect various personal data in the process.

The use of Zapier is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the most effective possible integration of the tools used. Where corresponding consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TTDSG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

The transfer of data to the USA is based on the European Commission's Standard Contractual Clauses. Details can be found here: https://zapier.com/tos.

8. eCommerce and Payment Providers

Processing of Customer and Contract Data

We collect, process, and use personal customer and contract data for the purpose of establishing, structuring the content of, and modifying our contractual relationships. We collect, process, and use personal data about the use of this website (usage data) only to the extent necessary to enable the user to use the service or to bill for it. The legal basis for this is Art. 6(1)(b) GDPR.

The customer data collected is deleted after the order has been completed or the business relationship has ended and any applicable statutory retention periods have expired. Statutory retention periods remain unaffected.

Data Transfer When Concluding a Contract for Services and Digital Content

We only transfer personal data to third parties where this is necessary in connection with fulfilling the contract, for example to the financial institution commissioned with processing payments.

No further transfer of the data takes place, or only if you have expressly consented to the transfer. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.

The basis for the data processing is Art. 6(1)(b) GDPR, which permits the processing of data for the performance of a contract or pre-contractual measures.

9. Audio and Video Conferencing

Data Processing

For communication with our clients, we use, among other tools, online conferencing tools. The tools we use are listed individually below. If you communicate with us via video or audio conference over the internet, your personal data is collected and processed by us and by the provider of the respective conferencing tool.

The conferencing tools collect all data that you provide/use to use the tools (email address and/or your phone number). The conferencing tools also process the duration of the conference, its start and end time, the number of participants, and other "contextual information" related to the communication process (metadata).

In addition, the provider of the tool processes all technical data required to carry out the online communication. This includes, in particular, IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone, or speaker, as well as the type of connection.

If content is exchanged, uploaded, or otherwise made available within the tool, this is also stored on the servers of the tool providers. Such content includes, in particular, cloud recordings, chat/instant messages, voicemails, uploaded photos and videos, files, whiteboards, and other information shared while using the service.

Please note that we do not have complete control over the data processing operations of the tools used. Our options are largely determined by the corporate policies of the respective provider. Further information on data processing by the conferencing tools can be found in the privacy policies of the respective tools used, listed below this text.

Purpose and Legal Basis

The conferencing tools are used to communicate with prospective or existing contractual partners, or to offer certain services to our clients (Art. 6(1)(b) GDPR). Furthermore, the use of the tools serves to generally simplify and speed up communication with us or our company (legitimate interest within the meaning of Art. 6(1)(f) GDPR). Where consent has been requested, the use of the relevant tools is based on this consent; consent can be revoked at any time with effect for the future.

Storage Period

Data collected directly by us via the video and conferencing tools is deleted from our systems as soon as you ask us to delete it, you withdraw your consent to its storage, or the purpose for storing the data no longer applies. Stored cookies remain on your device until you delete them. Mandatory statutory retention periods remain unaffected.

We have no influence over the storage period of your data that the operators of the conferencing tools store for their own purposes. For details, please contact the operators of the conferencing tools directly.

Conferencing Tools Used

We use the following conferencing tools:

Zoom

We use Zoom. The provider of this service is Zoom Communications Inc., San Jose, 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA. Details on data processing can be found in Zoom's privacy policy: https://zoom.us/de-de/privacy.html.

The transfer of data to the USA is based on the European Commission's Standard Contractual Clauses. Details can be found here: https://zoom.us/de-de/privacy.html.

Google Hangouts

We use Google Hangouts. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Details on data processing can be found in Google Hangouts' privacy policy: https://policies.google.com/privacy?hl=de.

Google Meet

We use Google Meet. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Details on data processing can be found in Google's privacy policy: https://policies.google.com/privacy?hl=de.

10. Our Own Services

Handling of Applicant Data

We offer you the opportunity to apply to us (e.g., by email, by post, or via our online application form). Below, we inform you about the scope, purpose, and use of your personal data collected as part of the application process. We assure you that the collection, processing, and use of your data is carried out in accordance with applicable data protection law and all other statutory provisions, and that your data is treated in strict confidence.

Scope and Purpose of Data Collection

If you submit an application to us, we process the personal data associated with it (e.g., contact and communication details, application documents, notes taken during interviews, etc.) to the extent necessary to decide whether to establish an employment relationship. The legal basis for this is Section 26 of the German Federal Data Protection Act (BDSG) (initiation of an employment relationship), Art. 6(1)(b) GDPR (general initiation of a contract) and – where you have given consent – Art. 6(1)(a) GDPR. Consent can be revoked at any time. Within our company, your personal data is shared only with individuals involved in processing your application.

If your application is successful, the data you have submitted is stored in our data processing systems on the basis of Section 26 BDSG and Art. 6(1)(b) GDPR for the purpose of carrying out the employment relationship.

Retention Period of Data

If we are unable to offer you a position, if you decline a job offer, or if you withdraw your application, we reserve the right to retain the data you submitted, on the basis of our legitimate interests (Art. 6(1)(f) GDPR), for up to 6 months from the end of the application process (rejection or withdrawal of the application). The data is then deleted and any physical application documents are destroyed. This retention serves, in particular, evidentiary purposes in the event of a legal dispute. If it becomes apparent that the data will be needed after the 6-month period has expired (e.g., due to an impending or pending legal dispute), deletion will only take place once the purpose for further retention no longer applies.

Longer retention may also take place if you have given corresponding consent (Art. 6(1)(a) GDPR) or if statutory retention obligations preclude deletion.

Inclusion in the Applicant Pool

If we are unable to offer you a position, there may be an option to include you in our applicant pool. If you are included, all documents and information from your application are transferred to the applicant pool in order to contact you should suitable vacancies arise.

Inclusion in the applicant pool takes place exclusively on the basis of your express consent (Art. 6(1)(a) GDPR). Giving consent is voluntary and is not related to the ongoing application process. The data subject may withdraw their consent at any time. In this case, the data will be irrevocably deleted from the applicant pool, provided there are no statutory grounds for retention.

Data from the applicant pool will be irrevocably deleted no later than two years after consent was given.